[Download ebook] Commoditization and the Strategic Response






 | #2764589 in eBooks |  2012-09-28 |  2012-09-28 | File Name: B0091Q7340


|| |'...an interesting perspective on the impact of the rapidly changing world in which we live.' Economic Outlook and Business .|From the Inside Flap|Organizations and those who work within them are under attack from the in

Organizations and those who work within them are under attack from the increasingly pervasive impacts of commoditization. With little to distinguish one company's products and services from another or one person's skills and capabilities from the next, organizations and workers alike are finding themselves trapped in the me-too hell of commoditization. For many this means the survival of the cheapest, as price becomes the principal basis for decision making. For othe...


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